Choosing Health

The Beginning:

A few of you may know that a few months ago I joined a movement in the personal care and cosmetics industry called Beautycounter. I say movement and not a company because that’s what it is to me–and to the leaders behind it. The whole mission of Beautycounter is to get safe products into the hands of everyone.

Now, if you know me, it’s not like I have a whole lot of empty time on my hands that I need to fill. Between the 3 kids, keeping the house running and running Sprout Shell I’m pretty busy. But I also knew I had to be a part of this movement towards health and safety for everyone. Maybe it’s the part of me that likes to teach, or the part that likes to help–or both–but once I found out what I’m about to share, I knew I was in.

For a more in depth look at how the company started, go here: Our Story


Now, I like to say that we often don’t know what we don’t know. And the learning process can take a long time. We go along, making changes here and there, until one day we learn a key piece of information that changes everything.
That’s what happened to me this past April. A lecture/discussion about environmental health was the catalyst that rapidly solidified my commitment to a safer, more healthy way of life.
For the past eight or nine years I’ve made small little steps in the “green” direction. We’ve used Method and 7th Generation for years. When Cam was born we started using Honest products for the home–and for her–because they’re committed to health and safety. Here and there I’d pick up the words Paraben, PEG, BPA and the like and try to stay away from them. They were “dangerous” and shouldn’t be used. But, they’re everywhere. So I figured they couldn’t be THAT bad.  Now, you may be asking why I didn’t just go for the organics or natural products from Whole Foods or something. Because they’re more expensive. And my frugal mind couldn’t justify the extra cost.  The regular products are everywhere, and I thought ingredients that were harmful couldn’t possibly be in products meant for every day use on our bodies.
Then I went to my discussion and learned a few things:
  • More than 80,000 chemicals have been introduced in the last 30 years. 10,000 are in common beauty products. Safety tests have been done on about 1,000 of them.
  • The last time a federal law regulating the cosmetic (personal care) industry was 1938
  • The European Union has banned about 1300 chemicals because they might be unsafe. The US has banned 11. Seriously.
  • 1 in 4 children will have either Asthma, Allergies, Autism or ADHD
  • 1 in 3 men and 1 in 2 women will have cancer in their lifetime
  • Hundreds of synthetic chemicals are found in newborn baby cord blood

I’ll be honest, it made me angry. With how regulated EVERYTHING is in our country now, how could this possibly be true? But, it is. With the sudden rise of so many health issues from infertility to allergies to disease, it stands to reason that our environment has to be a factor. What we put on and in our bodies every day has to have an effect.

Then, once I did learn about their harmful effects, and actually looked at WHY some of those common ingredients are bad, (endocrine disruptors, allergens, vitamin blockers)  that was it. I knew I had to change, even if it was a little more expensive. My children and their health is more important to me than an extra pair or shoes or nice meal out. Mine too.
Beautycounter is ridiculously vigilant and careful about the ingredients they use. In addition to the ingredients banned in the EU, they’ve also created their own “Never List” of ingredients they refuse to use as well. Find it with explanations of why the ingredient is bad here: Never list
So that’s why I am so passionate about healthier products–I hope you learned something too. That is my ultimate goal. To educate. Because until you understand in a real way the ill effects most personal care products have, doing what you’ve always done is easier. Because you may not know what you don’t know.
I hope you understand how your choices affect you and your family and the results of your choices today will be seen tomorrow.
These products really work. They’re awesome! I am finally breakout free after 3 months of using the Essentials line of skin care. After YEARS of dealing with acne, it’s practically gone. My skin is softer, less red and much happier than ever before.
Oh–and did I mention the body products smell amazing? There is nothing artificial. Scents are all essential oils. All ingredients are on the label.
Try It!
So, are you ready to try them? Shop here: Kirsten’s Beautycounter
I’m also happy to send out samples to try–email me, Kirsten.Reeder (at)
Once there you’ll also find more info about the company and its mission.
If you feel passionately about this movement, or want to earn some extra money, or just create your own collection of healthy products, let me know and I can get you more info.
beauty counter collection


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